005 - MAI klaro media with Bülent Cakir

Show notes

In this episode, Bülent Cakir, founder of klaro media in Hamburg, Germany, introduces his programmatic advertising agency dedicated to connecting clients with their target audiences. Originally rooted in real-time bidding, klaro media now excels in customizable programmatic ads, expanding into digital out-of-home, CTV, and podcast ads.

Bülent discusses the importance of strict client selection and value aligned campaigns, advocating for work-life balance and agency happiness. He also shares his vision of leveraging AI for future growth. Tune in for insights on the evolving world of programmatic advertising and the keys to building a successful agency. Learn more:

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Produced by DAS POD (https://daspod.at/).

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